In our view, there hasn’t been a new, better, or DISTINCTLY DIFFERENT marketing approach developed for you dentists in quite a while (save for creative use of social media and some already-existing marketing channels), that enables you to convincingly project your dental practice head and shoulders above your competitors in the minds of the consumer.

While the dental industry has experienced incredible change and remarkable growth over the past two decades, the same cannot be said for dental marketing concepts, which seem to have been suspended in time since Google, SEO, AdWords, etcetera became the ten commandments of dental marketing, almost twenty years ago.  Believe it or not, nothing new has come along since then that enables dentists to truly distinguish themselves from one another, and the struggle to do so is becoming more and more difficult...